Amsel verifies the physical card and scores every deposit against 40+ risk signals — in the background of checkout, before the money moves. Merchants lift conversion by at least 5% while card fraud drops by up to 20%, with no added friction.
A valid number proves nothing.
Amsel proves the card — and the hand it's in.
Number-only checks wave through stolen cards, static rules get learned and dodged, and the chargeback lands weeks later — long after the goods have shipped.
Valid number, stolen cardThe digits pass every check while the real cardholder never touched it.
Rules they learn to dodgeA fixed rule set is a puzzle fraudsters solve, then walk straight past.
Chargebacks land lateWeeks after dispatch — you've already lost the goods and the fee.
Card data you shouldn't holdStoring PANs turns every breach into someone else's catastrophe.
Amsel is opinionated about three things: verify the real card, decide in real time, and never keep what you don't need.
Get in touchThe buyer scans the card and our own authenticity model confirms a real card is in hand — not a photo, not a number typed from a stolen list.
Dozens of signals resolve in milliseconds into a single score — and one decision your checkout can act on, tunable per merchant.
Borderline attempts aren't guessed. Hold them for an operator to approve or decline — or ask the buyer to verify with a government ID before anything ships.
A number-only check sees a valid card and stops. Amsel weighs the device, the network, the pace, the issuer, your blacklists and the buyer's own history — then commits to a verdict. When it lands in the grey zone, it holds for a person instead of guessing.
The safest card data is the data we never keep. Amsel is engineered to check, decide, and forget — so a breach has nothing to take.
What it is, how it works, what it keeps.
Verify the real card, decide in real time, and keep nothing you don't need. Let's set it up for your store.